Eat This Much vs MyFitnessPal
Two tools coaches often weigh against each other, compared on the same terms.
Eat This Much
An automatic meal planner that turns a calorie and macro target into an actual week of meals plus a grocery list, which is the step most clients get stuck on.
MyFitnessPal
The food diary most clients have already installed, with the largest branded-food database — convenient, if less precise than the alternatives.
Pricing
Eat This Much: Free basic planning; paid tier for full weeks and grocery lists
MyFitnessPal: Free tier exists; barcode scanning and macros moved behind Premium
Category
Eat This Much: Nutrition
MyFitnessPal: Nutrition
Topics
Eat This Much: Meal Planner, Nutrition Calculator
MyFitnessPal: Food Diary, Nutrition Calculator
Last checked
Eat This Much: 2026-09-16
MyFitnessPal: 2026-09-16
What it is
Eat This Much
You give it targets and constraints — calories, macros, allergies, budget, how much cooking the client tolerates — and it generates meals to hit them, then a shopping list to buy them.
MyFitnessPal
The default calorie tracker. Its advantage is not accuracy, it is that the food your client actually ate is probably already in the database, and they probably already have an account.
Best for
Eat This Much
The gap between "eat 1,900 calories and 140g of protein" and a client standing in a supermarket with no idea what to put in the trolley.
MyFitnessPal
Clients new to tracking, where the goal is awareness and adherence rather than precision to the gram.
Watch out for
Eat This Much
Generated plans need a human pass. Left alone the algorithm will cheerfully suggest combinations nobody wants to eat twice, and a plan the client dislikes is a plan they abandon.
MyFitnessPal
The database is crowd-sourced and full of wrong entries. Several features coaches rely on — including some macro and scanning tools — have moved into the paid tier over the years, so check what is free before you build a protocol on it.
Editorial comparison — nothing here is paid placement. Pricing changes often; treat the vendor’s own page as the truth. How we review